Case study, 2020

Seven languages. One website.

We grew Adventist Risk Management’s website into one site for six regional markets, with risk management products and safety resources for the Adventist Church’s 20 million members.

20mAdventist Church members the website serves

At a glance

Client
Adventist Risk Management, Inc.
Sector
Insurance and risk management
What we did
One multilingual website, translation workflow, staff sign-in and Azure hosting
Reach
Six regional markets, seven languages
Years
2020

The challenge

Six markets. One site to run.

Adventist Risk Management wanted its website to reach every regional market, at home and abroad, with content for each region in its own language.

The brief

Reach every region

6regional markets to reach

  • Content customised by region
  • Seven languages, with a faster way to translate
  • Simple navigation in every market
  • Works on every device
  • Staff sign in with their existing accounts
  • Hosted on Microsoft Azure

What we built

One website for every market

7languages from one website

  • One website, chosen over separate regional sites
  • Every page assigned to the regions that should see it
  • A country and language selector, built around a map
  • Translations sent and returned through Translations.com
  • Staff sign in with their Active Directory accounts

How visitors find their region

Right country. Right language.

  1. Arrive

    Visitors land on adventistrisk.org, which opens in US English.

  2. Check

    A geo IP lookup compares where they are with the version they are on.

  3. Choose

    If the two differ, a country and language selector appears, built around a map.

  4. Go

    Their choice takes them straight to the right country and language.

Behind the scenes

Translation, built in.

Editors write a page once and assign it to its regions. Translations come back into the site automatically.

  1. Write

    Editors

    • Write a page once
    • Assign it to its regions
    • Send it for translation
  2. Translate

    Translations.com

    • Translates into each language
    • Returns each translation to the site
  3. Publish

    One website

    • Seven languages
    • Six regional markets
    • Each page shown only in its regions
    • Hosted on Microsoft Azure
  4. Read

    Members and visitors

    • Their region
    • Their language

Staff sign in with their own Active Directory accounts. The small share of content the integration cannot carry is added by hand.

“Discover Digital has worked with our team to provide the exact results we are looking for and make themselves available almost instantaneously when we need them.”

Anna BartlettWebsite Manager, Adventist Risk Management, Inc. From our published case study.

Our services today

How we would build it now.

We build websites on HubSpot Content Hub and connect them to the CRM and the systems behind them.

  • Websites on HubSpot

    Websites designed, built and migrated on HubSpot Content Hub.

    HubSpot CMS websites
  • Custom API integrations

    Student records, membership and finance systems connected to HubSpot, hosted on Microsoft Azure.

    CRM integration on Azure

Next step

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