“The safe place of a monolithic CMS with the tool-packed box is making way for a more complex MarTech landscape jigsaw puzzle. The Headless CMS Architecture understood this shift from the beginning. The additions of well-chosen integrations strengthen its position as the content centre on this new landscape.”
Adam Judd (Managing Director, Discover Digital)
This blog explores the Top-5 pain points encountered by our clients on monolithic CMSs and how transitioning to a Headless CMS helps alleviate them.
“I’ve seen this over and over again: people love it if you step up their experience. No one turns down an upgrade to business class in a plane.”
Although every new Monolithic CMS release includes new features and functionality, only a subset of them will be relevant to your business. Upgrading it comes with a high cost leaving you wondering where your investment has gone.
A Headless CMS is a Software-as-a-Service with new features and hotfixes released in the background on a regular rolling basis. What that means for you are No More Upgrades!
“Works first time, Works all-the-time.”
A monolithic CMS requires a significant amount of server infrastructure that you need to support and maintain. Part of the requirement are elements such as Security, Firewalls, Load Balancing, User Access (SSO), Resilience and Backup Restoration strategies.
A Headless CMS removes these headaches. Your content and associated APIs are hosted as a cloud-based service administered for you as part of the subscription.
Move to a Headless Architecture and see your hosting costs disappear!
“To the man who only has a hammer, everything he encounters begins to look like a nail.”
A monolithic CMS has an extensive range of out-of-the-box tools. Unfortunately, however, many of these are far behind the curve.
A Headless is not an all-in-one Digital Experience Platform. Instead, the API-first architecture enables the use of microservices allowing your organization only to use and pay for the very best tools on the market.
You don't need to retrofit your business strategy to the features of your monolithic CMS anymore. Your business need can now shape your digital landscape and not the other way round!
“Writing for the web isn’t taking what you wrote in Word, hitting control-C and pasting it into a web page.”
Chris Williams, FedEx content manager
Do you waste time copying and pasting from Word in a sea of confusion over version control? Bring all your content into a single, cloud-based repository to improve collaboration and produce higher quality content that always meets brand and legal requirements.
A Headless CMS allows you to create your content once and then reuse it across any other websites, campaigns, or digital channels, ensuring your message is consistent across all digital touchpoints.
Content analytics tell you which items are performing the best and provide you with the insights to decide which items to reuse and which ones to retire.
Are you continually copying content to different channels? Are you struggling to create content governance across your organization? Do you have multiple websites and mobile apps?
With a Headless CMS, when your content is published, clean, structured content becomes available through the API, ensuring it integrates with any presentation layer without negatively impacting other components or services. The result is a flexible display with high-quality content that can be viewed on any platform, including: