HubSpot CMS websites
A website your team can run.
Built on HubSpot Content Hub, to WCAG 2.2 AA. Every section is a module your team edits without a developer, and every form lands on the same record as your email, WhatsApp and sales.

The work
Pages we build in HubSpot.
Event pages for Oaklands College, each with booking built in, so marketing can see which campaigns bring people through the door.



What you get
Built to be edited, not just launched.
A custom theme for your brand, made of parts your team can reuse on any page.
Editable modules
Every section is a module with plain fields. The header and footer are managed once for the whole site.
Accessible by design
Components checked against WCAG 2.2 AA with automated tests, keyboard use and reduced motion before sign-off.
AccessibilityOne record with your CRM
HubSpot forms, smart content and workflows work from the same contacts as your email and sales.
Structured content
Resources and events held in HubDB tables, so replacing a document updates it everywhere it appears.
Private pages and sign-in
Gated content for members, employers or governance users, with Microsoft Entra sign-in where you need it.
CRM integration on AzureContent moved across
Pages migrated with AI assistance, then checked by people, with redirects so old links keep working.
Greater Manchester Pension Fund
A HubSpot build, start to finish.
GMPF is one of the UK's largest Local Government Pension Scheme funds. Its new website runs on HubSpot Content Hub, with a custom theme and secure sign-in for employers and governance users.
Jun 2025, done
Audit and platform
An audit of usability, search, accessibility and analytics, and three platforms compared. GMPF's content team tried HubSpot hands-on and chose it.
Oct 2025, done
Personas
Workshops to test the main member journeys before any design.
Apr 2026, done
Wireframes and build
Wireframes approved in four batches: members, employers, information pages and governance. The React theme build starts.
Jun 2026, done
Design approved
20 components, each mapped to a HubSpot module, with a colour for each part of the site.
Jul to Sep 2026, done
Content and sign-in
Around 150 pages rebuilt, employer data migrated and Microsoft Entra sign-in in place, with editor training.
Autumn 2026, happening now
Testing
User acceptance testing, the Shaw Trust accessibility review and GMPF's own page-by-page content check.
Next, next
Launch
The site goes live when GMPF's team is happy with every page.
The GMPF build in numbers.
- 20reusable components, each mapped to a HubSpot module
- 5screen widths every component was tested at, from large desktop to phone
- 150pages rebuilt and checked by hand, approximately
- 866employer records migrated by employer code
Greater Manchester Pension Fund project records, 2025 to 2026.
Work
HubSpot websites and pages in practice.
PensionsGreater Manchester Pension Fund
A new website on HubSpot Content Hub, with employer and governance sign-in through Microsoft Entra.
Read the case study
EducationOaklands College
A HubSpot page for every open event, with booking built in, part of admissions rebuilt on HubSpot.
Read the case study
EducationBrockhurst and Marlston House
Open morning landing pages built around video, with HubSpot booking forms in place of the old ones.
Read the case study
Questions about HubSpot CMS websites
Can our team edit the site without a developer?
Yes. Pages are built from modules with plain fields, so your team changes text, images and the order of sections in HubSpot's page editor. We train your editors before launch.
Which HubSpot subscription do we need?
A Content Hub subscription. Which tier depends on what the site needs: private pages with single sign-on, for example, need more than a simple marketing site. We advise on this before you buy.
Can you move our existing website to HubSpot?
Yes. We move the content across, check it against the old site and set up redirects so links and search rankings carry over. For GMPF we moved around 150 pages.
Will the site meet WCAG 2.2 AA?
That is the standard we build to. We check every component with automated tests, keyboard use and reduced motion, and we can work alongside an independent assessor, as we did with the Shaw Trust for GMPF. See accessibility.
How much does a website cost?
It depends on the number of templates, integrations and pages to move. Project work is £992 a day, plus VAT, and we agree a fixed quote with you before the build starts. See pricing.
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Tell us what is slowing your organisation down. We will show you what HubSpot, WhatsApp and AI can do about it.
- hello@discoverdigital.com
- Phone
- +44 (0)118 974 4736
- +44 118 974 4736
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- Reading, UK
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